Posted April 20, 2013 by Earl Maghirang in Events

Flipgeeks BECOME IRON MAN for a Day

As part of the promotion for Iron Man 3, Walt Disney Studios Philippines and SM Malls bring us the ‘Become Iron Man‘ experience which lets people feel what its like to become the armored Avenger through the magic of AR (Augmented Reality). We were lucky enough to experience this first hand.


What happens here is that you’ll basically step on the platform on the stage with the camera/ sensor scanning your body movements. There will be instructions on screen which you should follow in order to get things going. Think of it as a modified version of that cool Xbox 360 game ‘Dance Central’. There are four parts for each session, the first will ask you to pose in order for the armor to ‘stick’ to your body. Once that’s complete, you get a chance to dance around with the armor following your every movement.

Here’s a video to show you what we mean…

Since we were there already, me and Tony tried out the AR as well and we can attest to the insane fun factor levels for this event.

Busting my best kung-fu fighting pose during Become Iron Man.

Tony goes bust-a-groove

Other stuff worth mentioning; there were superb Iron Man cosplayers whom you could get your pictures taken…

You can also try out the official Iron Man 3 game from Gameloft for the IOS, like what Azrael and Tony (Tuason not Stark) did…

And you can get tons and tons of different Iron Man 3 merch from SM Department Store including shirts and bags…

In case YOU want try out the Become Iron Man AR, all you have to do is go and avail of 300 pesos worth of Iron Man 3 merchandise from inside the event area, register and enjoy the feeling of being Iron Man.

Here are the other schedules and locations for the Become Iron Man event -

April 20-21 – SM Mall of Asia
April 23-24 – SM North EDSA
April 27-28 – SM Megamall
May 2-3 – SM Southmall
May 6-7- SM Fairview

Special thanks to Walt Disney Studios Philippines. Iron Man 3 opens April 24.

Earl Maghirang