Posted June 4, 2014 by Robert Calupitan in Movies/TV

AVX But it’s NOT the One You Expect…. MARVEL Declares All Out War on FOX?

With the recent success of X-Men: The Days of Future Past and The Amazing Spider-Man 2. Now the Upcoming Guardians of the Galaxy movie. We will be able to see a Avengers vs X-Men or Civil war movie?

Unlikely…  But there is hope for an Avengers 3 where Spider-Man will be an Avengers… or X-men vs Spider-man.  Also, have you ever noticed that there is no X-Men toy line come out alongside the movie? We are going to answer this and… more and more news are gathering and are being confirmed by Marvel that, the Fantastic Four will be how do we say… downgraded and Marvel will no longer support any FF or FF related characters.

Marvel, then, can hardly be blamed for doing whatever it takes to make their version of the Marvel screen universe, the MCU, into the industry leader in Marvel-related screen enterprises. The problem is, people won’t stop loving those pesky mutants, Spider-men and Fantastic foursomes, and the rights to those heroes reside outside of Marvel Studios itself.

So, faced with such stiff competition, what do you do?

Well, if Rob Liefeld, possibly comicbookdom’s most controversial figure, is to be believed, then you tear them apart from below, and you already began doing it years ago.

Via Twitter, Liefeld revealed what is, if true, a plan as brilliant and dastardly as anything Doctor Doom has come up with over the past fifty years:

- X-Men: Days of Future Past will match If not exceed The Amazing Spider-Man 2‘s domestic box office, meaning but there are no toy tie-ins. The Fox shut out is true and more in the future.

- It’s not about the money that is taking us badly in this strategy, it’s the hearts and minds of kids/toy buyers, not-too-subtly communicating what’s “important.”

- Captain America: The Winter Soldier and The Amazing Spider-Man 2 toys everywhere, X-Men – zippo. No promotions from toy aisles. Starve those properties. Makes X-Men [box office] comeback impressive!

- No emotion in these facts/reporting, it’s just numbers and business. But the messages are clear.

- X-Men: Days of Future Past toys would get in the way of upcoming Guardians of the Galaxy onslaught of toys.

- Bottom line, it’s a ballsy move to downgrade properties with high profile, big budget support in favor of stuff you control wholesale. Gotta respect it. And equal respect to those properties slugging it out without equal support across multiple platforms. comic films/brands and the unique situation Marvel has with their licenses we will see much more conflicts and copyright laws… sadly as a fan it affects us all..

- There is a possibility that, Sony will split producing/financing w/Marvel on next Spidey film and open door for inclusion in Avengers 3. Or A X-men vs Spider-man will be in the works to counteract Disney Marvel’s universe.

Here is how Liefeld sees it: Marvel are, in Liefeld’s telling, intentionally starving Fox of cross-platform support for their movies, so that the current generation of kids will grow up loving Iron Man and The Hulk more than Wolverine and the X-Men.

No word yet on whether there’s a giant death ray involved somewhere – but the biggest question remains unanswered. What does this mean for Spider-Man, and his becoming a part of The Avengers 3?

Robert Calupitan